What really happens from "For Sale" to "SOLD"? Let's lift the curtain.
Selling your home isn't just about putting a sign on the lawn and hoping for the best—at least not if you want top dollar and a smooth experience. At O'Keefe 3% Realty, we believe that a successful sale is all about smart preparation, strategic marketing, and strong guidance every step of the way. Here’s a look at what really happens behind the scenes:
1. Getting the Price Right
We start with a Comparative Market Analysis (CMA) to determine the best listing price based on recent sales, local trends, and your home’s unique features. Price too high and you risk sitting on the market. Price too low and you leave money on the table. We help you hit the sweet spot.
2. Preparing Your Home
Before photos or showings begin, we’ll walk through your property and offer suggestions to make it shine. This might include:
- Decluttering and depersonalizing
- Small repairs or upgrades
- Boosting curb appeal
- Staging tips to help buyers envision themselves living there
We’ll even provide a checklist to make it simple.
3. Professional Marketing
Once your home is ready, we create a tailored marketing campaign to get it in front of the right buyers:
- Professional photography and video
- Floorplans and 3D tours
- Listing on MLS and high-traffic real estate sites
- Social media promotion
- Targeted email campaigns
- Optional open houses (when appropriate)
We don’t just “list it and leave it”—we make sure it’s seen.
4. Showings and Feedback
We manage all showing appointments and gather feedback from buyers and agents. This helps us adjust our strategy if needed and keep you in the loop.
5. Negotiation & Offers
When offers come in, we help you review them carefully, weigh your options, and negotiate the best possible terms—whether that’s a quick closing, fewer conditions, or a higher price.
6. Inspection and Conditions
We assist in navigating any inspections or conditions buyers may request. Our experience helps protect your interests while keeping the deal on track.
7. Closing the Sale
Once the conditions are removed, we coordinate with your lawyer or notary and the buyer’s side to ensure a smooth completion. We'll keep everything on schedule and help with any last-minute hiccups.
Ready to Get Started?
If you're thinking about selling—whether it’s this spring or later this year—let’s talk. We’ll walk you through it all and make sure your home sale is not just successful, but as stress-free as possible.
📞 Call us at 250-545-9039 or visit okeefe3.com/contact